Course descriptionClasses will be taught both Italian and English . This institution is located in Milan, Italy.
Course Program:
Introduction to visual merchandising
Definition and tasks of the visual merchandiser
Retail trade
The concept store
Visual merchandising in clothing and accessories
Visual merchandising and brand identity
Retail management
Research and analysis of visual merchandising latest trends
The elements of visual
The shopping windows and its rules
Organization of the retail space
The actions of visual merchandising: layout and display
Lighting techniques
Analysis of excellence examples
The visual merchandiser conceives and creates and ideal set around the product by maximising its visual impact and interpreting the brand represented by it.
The course aims at providing students with the skills needed to create a display that, through its visual appeal, represents a real meeting point between client and company.
Visual merchandising is a one month course
Lessons will be held every day from Monday to Friday, from 9.30 to 12.30 and from 14.00 to 17.00 for a total amount of 108 hours.
We can provide you all the necessary documents to get student visa.
We can offer our help to find accommodation
Fundamental prerequisite to attend the course is to have already turned 18 years old