Marketing Management Certificate Program

Comments about Marketing Management Certificate Program - At the institution - Hempstead - NY - New York

• Course description
  The Marketing Management Certificate takes students through six courses that prepare them for jobs in a variety of settings, including direct and international marketing, sales and retail management, marketing research and advertising.
  
  Credit Certificate Program Requirements
  The Marketing Media certificate program requires successful completion of a minimum of 18 credits in three (3) required courses and three (3) electives. Six credits (2 courses) may be waived if equivalent undergraduate courses were successfully completed in the last five years.
  
  Required Courses:
  MKT 101- Principles of Marketing
  MKT 124 - Consumer Behavior
  MKT 175 - Marketing Planning and Product Strategies
  
  Elective Courses:
  MKT 126 - Sports Marketing
  MKT 131 - Principles of Advertising
  MKT 132 - Integrated Marketing Campaigns
  MKT 140 - Sales Management
  MKT 141 - Retail Management
  MKT 144 - Marketing Research
  MKT 145 - Electronic Marketing
  MKT 149 - Public Relations
  MKT 157 - A-Z. Seminar: Special Topics in Marketing
  MKT 168 - Business-to-Business Marketing
  MKT 169 - Marketing of Services
  MKT 170 - International Marketing
  

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